Chilsung Cider X Paint Brand Collaboration Package
beverage package
Chilsung Cider, which is a representative soda of Korea, was released in 1950 and has a history of more than half a century.
Recently, Chilsung Cider collaborated with an eco-friendly paint company in order to communicate with consumers through cultural contents to beyond the simple soda brand.
"Chil" in "Chilsung Cider" is a word that means painting in English, and it is a project with the concept of trying to chil (painting) your own space with Chilsung Cider.
Client / Manufacturer
LOTTE Chilsung Beverage Co., Ltd.
Seoul, KR
Designer
Lotte R&D Center
Seoul, KR
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