普象-让好设计发光

Gangnam street public media ART program
Urban landscape renewal by building a new media

The existing aging Gangnam media pole was arranged only as a heavy sculpture in the form of landscape lighting.
The 18 media poles, which are newly renewed, are LED screens on triangular pillars and provide a continuous view of content on both sidewalks and driveways. The form of the new media pole covered with a wide digital screen has relieved the frustration of the sight of pedestrians compared to the existing ones.
In addition, a public program was planned to create a beautiful urban nightscape and a cultural and artistic street by linking with large media located around the media pole, in Gangnam-dearo.

Client / Manufacturer
Gangnam-gu office
Seoul, KR

Designer
CJ CGV
Seoul, KR
National Museum of Modern and Contemporary Art, Korea
Seoul, KR


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