A Rocket & Satellite Launch program
Game ad campaign
This campaign presents Game For Peace to promote a carrier rocket and satellite that will be sent into space soon. This pioneer marketing project is a first in China, a game designed to communicate Game For Peace’s philosophy: “to explore the world of competition and adventure with an open mind and a brave heart.” The game includes player IDs, strengthening the bond between players and the game. A new Airship Party mode has been added to the game to give users more ways to have fun.
Client / Manufacturer
Aerospace Science & Industry Rocket Technology Co., LTD
Changguang Satellite Technology Co., LTD
Designer
Tencent
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