Hallmark audio identity
Audio identity
Enabling Hallmark to build a distinctive sonic brand, by translating their brand-values into music. Delivered in a flexible music library, fitted to all touchpoints.
This way, Hallmark can optimally communicate its brand-values across all its content, while eliminating the need of searching for stock-music or engaging in complex licensing.
By combining research, AI and creativity, TAMBR was able to create a flexible and distinctive sound, which now is available to use for all Hallmark marketers - and their agencies - that are building the brand.
Client / Manufacturer
Hallmark
Rotterdam, NL
Designer
TAMBR
Rotterdam, NL
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